What is SEO and how does it work?

How do search engines actually work?

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Crawling

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Indexing

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Ranking

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Ordering and ranking results

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Setting SEO objectives

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Keyword presence in title

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What is SEO and how does it work?

"Search Engine Optimization," often known as SEO, is the practise of obtaining visitors via unpaid, editorial, or natural search results in search engines.

How do search engines actually work?

When someone has a question and wants to look up the answer online, they use search engines.

Step 1

Crawling

Web crawlers are sent out by search engines to discover new pages and collect data on them.

Step 2

Indexing

A search engine determines whether or not to use the content it has crawled during the indexing process.

Step 3

Ranking

Only once crawling and indexing are finished can ranking take place. Your website can be ranked once a search engine has crawled and indexed it.

Step 4

Ordering and ranking results

The Google Hummingbird main search algorithm is in charge of selecting the rankings and order of search engine results.

Step 5

Setting SEO objectives

Any SEO strategy must include setting SEO objectives. Setting SEO goals that are in line with your larger business goals is crucial.

Step 6

Keyword presence in title

Whether or not the term or a synonym was used on the page and in the title tag

Step 7