Backlinks help increase a page's "authority," and high-authority pages tend to rank higher than low-authority pages. This is an inherent feature of Google's algorithm. It's also something we looked into.
Unfortunately, ranking on Google's first page takes time. How long will it take? It's a difficult question to answer. However, when we examined two million keywords, we discovered that 95% of the top ten rankings were more than a year old.
You have a better chance of ranking on Google's first page if you write more content.
Spending money on PPC ads to rank higher for keywords isn't always an option. Rather than having your official website appear on the first page of Google through AdWords or organic rankings, you can be featured in round-up posts with little time and effort.
The next step is to lower your website's bounce rate. What is the significance of this? Well, Google doesn't like it when people land on a website... and quickly returning to the search results
You've probably heard that in order to rank in Google, you must "publish high-quality content." So, you DO want to publish awesome content on your website. However, it must be the type of high-quality content that people share... and link to on social media.
Focusing on local SEO is one of the best ways for a small business to rank on the first page of Google search results.