GEO, or Generative Engine Optimization, is the strategic process of optimizing digital content to be cited, summarized, and recommended by AI-powered search engines. In 2026, GEO, SEO, and digital marketing have converged because user behavior has shifted from scrolling through lists to receiving direct, AI-synthesized answers. To maintain visibility, brands must provide structured, authoritative data … Continue reading Why GEO is Essential for Modern SEO and Digital Marketing Success